Our idea happened several years ago. Two guys of a certain age with a mutual interest in clothing and the fashion industry. Our motivation was simple...

Finding really good quality clothing, off the shelf, that could be worn casually or socially was not an easy ask without an inflated investment, and that sometimes did little to guarantee great quality. So, for years James and I had been frustrated by the lack of access to stylish UK designs with a quality and finish that would last.

So we started JAMA.

Jama products are made using the highest quality cotton fabrics and are professionally designed in the UK. Sizing is on the generous size but there is no need to order down and shrinkage should be minimal provided items are washed at no more than 40C. Manufacture takes place in China at a fully accredited factory. All efforts are made to reduce our carbon footprint including shipping and packaging practices that limit our effect on the environment